Meet George Apter, One of Exla Management’s Co-Founders.

Madison, Wisconsin — George Apter is carving out a place in the digital marketing space through content strategy and creator-focused campaigns.

George has led and contributed to TikTok campaigns, managed content creation teams, and developed strategies to help creators and brands grow their audiences. His work includes producing short-form content for platforms like TikTok and Instagram, with a focus on aligning content to campaign goals and audience trends.

In addition to content production, George has experience building growth systems for creators, helping them expand reach and improve engagement. His approach centers on data-driven strategies and consistent execution across multiple social platforms.

George is also a co-founder of Exla Management, which he launched with Saeed Tarawneh. The company focuses on providing tools and support for digital creators looking to scale their platforms, including an app designed to simplify creator growth.